WINNER:
SUP CLUB 2018 DOOEL OHRID

With the Project:
SUP CLEAN UP

For over 5 years, SUP Club Ohrid has been promoting eco-tourism through paddle boarding and kayaking, offering eco-friendly alternatives to motor boats. The club organizes beach clean-ups to protect Lake Ohrid, engaging participants in remote areas. In 2023, a city-wide guerrilla marketing campaign raised awareness with 300 eco bags, generating 16,000 video views and 100+ social media shares. Over 15 clean-up actions have collected 22,500 liters of waste, with 3,000 users opting for eco-services, reducing CO2 emissions and engaging 150 community members in conservation efforts.